Saturday, November 15, 2025

Welcome to the Show!


Welcome to The Hot Hero Sandwich Project, the online home of a research project documenting the 1979-1980 Emmy Award-winning NBC Saturday morning children’s educational entertainment television series, Hot Hero Sandwich.

Use the tabs on the left to navigate this extensive archive of articles, interviews, and video, or jump right into some of our most popular posts on the right. Start with the Introduction and learn about the series in A Second Serving! and the FAQ tabs on left. The latest updates are noted on the the Project Posts list on the right.

The web addresses for this site are:


COMING UP! An article on Hot Hero Sandwich I wrote for RetroFan magazine #43 is slated for the Jan.-Feb. 2026 issue and scheduled for sale Feb. 11, 2026. We made the cover with Marcia! Marcia! Marcia!


— G. Jack Urso, Editor, The Hot Hero Sandwich Project


                          

                                                

Hot Hero Sandwich Project Archives: Newhouse News Service Article, Fall 1979

by G. Jack Urso

Article about Hot Hero Sandwich by Jerry Krupnick, Newhouse News Service, Fall 1979

This article by Jerry Krupnick, long-time television reporter and critic for the Star-Ledger (New Jersey), previewing the Hot Hero Sandwich is notable for providing an extended interview with series’ creators and producer Bruce and Carole Hart. It’s unclear whether this was a “live” interview or whether the Q & A was pulled from pre-packaged PR materials, but I’ve not come across similar responses in other news articles, so it may be an original interview between Krupnick and the Harts.

The date of the article is unknown, but since it is referencing the original Oct. 20, 1979, start date for the show, I’m guessing this article was published in late August or September, before the start date for Hot Hero Sandwich was moved up to Nov. 10, 1979. As noted in the article, the show was aimed for “preteens,” but as the series evolved, the music acts and innovative animation drew teens. This dichotomy led to some uneven continuity in the early episodes with sketches written for preteens and tweens, but also with content appreciated by older teens.

The full text of the article is provided below.  

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“HOT HERO SANDWICH” For Kids With ‘Growing Pains’

BY JERRY KRUPNICK Newhouse News Service

NEW YORK-Bruce and Carole Hart seem to have a special wire into the minds and mores of today’s youngsters. They have based their considerable careers on interpreting these thoughts in music and comedy, on giving the kids some knowledge, some hope and some advice without catering or condescension.

The Harts began in television as the original staff writers for “Sesame Street.” They joined Marlo Thomas on her Emmy-winning special “Free to Be You and Me.” They wrote, produced and directed an outstanding drama of young love called “Sooner or Later,” which was one of NBC’s highlights last season.

Now, starting in October, Bruce and Carole are putting together a unique hour-long series aimed at the unique mix of audience that watches television at noon on Saturdays.

“Hot Hero Sandwich,” which NBC will air starting Oct. 20, is primarily intended for the preteens who are “going through all kinds of changes-physical and mental-who are discovering sex and independence and are undergoing what we used to call ‘growing pains,’” Carole said.

Interviews with ‘Heroes’

Yet the Harts believe their series will also appeal to youngsters from the age of 6 on up, “who have been watching the set all morning anyhow, who may not under-stand everything that’s happening but will be entertained by the music and the fun and the animation and may come away with more than we thought possible,” she said.

At the same time, the “Hot Hero Sandwich” creators are hopeful that adults also will find their show, perhaps watch it with their kids and get a new perspective on how their youngsters feel, what they react to, what bugs them, what turns them on.

The gimmick, if we can call it that, to the series is the use of interviews with “heroes,” celebrities from all walks of life who have special appeal to the adolescents.

So far, 30 of these interviews have been taped, ranging from Olivia Newton-John to Kurt Vonnegut, from Erik Estrada to Bruce Jenner, from Donna Pescow to Leonard Nimoy.

“The people we’ve talked to are those whom youngsters most admire. But we’ve not talked to them about their latest movie, latest book, latest scientific breakthrough,” Carole said. “Instead, our conversations have been exclusively limited to their own teen-age years, the problems they faced in school, at home, with their peers.

“We were told at the start that these were busy people and we would be fortunate to get 20 minutes each from them. Some of our conversations, however, ran up to two or three hours. It was amazing how these celebrities got into their past, into their hangups, into their shyness, into their first encounters with the opposite sex,” she said.

Terrified of Girls

Her husband continued, “Bruce Jenner, for instance, was terrified of girls when he was a teen-ager. Finally he began going with one young lady, but never could get up his nerve for that first kiss.

“At last, on one date, Bruce braced himself, closed his eyes and gave the girl a fleeting goodnight peck on the cheek. “Then,” he told us, ‘I opened the car door and I took off as fast as I could. That was the beginning of my track career.

Four of the interview segments will be used on each hour of “Hot Hero Sandwich,” interspersed with comedy skits by a resident company of youngsters and musical numbers by guest bands and singers.

Change will be the key word for the weekly themes. “Suddenly,” Carole said, “the opposite sex has a new meaning and appearance in a youngster’s life, which he or she must figure out how to relate to. That’s always anxiety making.

“Also, adolescents find they will have to renegotiate contracts with the adults in their life,” she said. “They suddenly come to a time when they want to be independent, they want to be strong, they want to be on their own. But, at the same time, they still need adult support and it’s just not so cool to admit it, it brings about conflict, insecurity, rebellion.”

‘Quietly Going Crazy’

To which Bruce added, “Primarily, young people reach the stage where they feel like they’re going crazy, very quietly and in an isolated way, and no one can seem to reassure them that’s not the case.

“We’ve set out to design a show, an entertainment, which would attract these young people and which would assure them that the insanity they think they’re feeling is not craziness. It is normal. This is just the way things are. And, just as important, we want to show them they are not alone in their feelings, that their peers and their parents before them and their own future youngsters all go through these changes.”

That’s a lot to chew on. It’s a large order for television and requires a special expertise, a special touch. Given the track record of Bruce and Carole Hart, it would seem that they are capable of pulling it off. We’ll have to wait until October to find out.

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Hot Hero Sandwich Project Archives: 16 Magazine — Make Yourself A Hot Hero Sandwich!

by G. Jack Urso

16 Magazine article, Nov. 1979. Full text transcription below.

In promoting the show, NBC had Hot Hero Sandwich noted in various magazine and newspaper publications (see Archives). With a cast of attractive young actors plus some of the hottest rock acts of the era, I thought it unusual I had not found a teen magazine covering the show — until now, that is! Presented here is an article from 16 magazine, November 1979 (see above and transcription below).

Since the demographic is a female teen audience, the article has an exuberant tone and highlights who is “cute and adorable,” as well as some physical characteristics as height and weight, where available. Yet, despite that, the 16 editorial staff showed better mastery of grammar and style with only two minor typos in the text (identified by the editorial note [sic], compared to the 38 errors that slipped by NBC in the Hot Hero Sandwich Archives: Full Page Ad for Series Premier.

Every article, no matter how innocuous, reveals a little more about the actors. We learn Jarett Smithwrick appeared in the 1979 classic cult film The Warriors (likely as an uncredited extra since he does not appear in the credits) and Michael Longfield (identified by his stage name L. Michael Craig) enjoyed unicycling, which makes sense given that Longfield later owned his own bicycle shop. Oddly, they don’t mention Paul O’Keefe’s role in The Patty Duke Show and Vicky Dawson’s then-current role on Another World.

The article also referenced the show’s original planned premiere date of Oct. 20, 1979, as though the series had actually already debuted. In fact, the start date was pushed forward to Nov. 20, 1979, meaning this article was written before the date change which would have taken place in the very early Fall. That it was not updated suggests the date change was last minute and after the issue went to press.

In all, this was an excellent placement for the series. Though more narrowly focused on teen girls, I think it likely there was spill-over to teen males as a secondary effect.

The full text is provided below.

Note: Spelling, boldfaced text, and italics are as they originally appeared. The editorial note [sic] indicates an error in the original source text.

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16 Magazine, Nov. 1979: Make Yourself A Hot Hero Sandwich!

It's The Newest Teen Show Around-And All Your Favorites Are (Or Will Be!) On It!

Whatcha doin’ this Sunday around noon time? 16’s got a super-great suggestion — how ’bout turning to NBC and gettin’ yourself a tasty Hot Hero Sandwich? That’s the name of the brand-new, for-teens-only TV variety show. It’s [sic] unusual concept is to feature the biggest stars of today — nothin’ so unusual about that! — except that these stars talk candidly about the problems they had growing up. Some of them may be the very same problems youre facing! And not only is Hot Hero Sandwich flavored with your favorites, it also features a brand-new group of talented teens who call themselves The Repertory Company. Have a look-see!

ERIK ESTRADA was one of the very first guests on Hot Hero Sandwich — the show premiered Oct 20 —and as always, the smooth-talking Erik was very open. Erik reminisced about his childhood in New York City and revealed his nickname "The Phantom." He also spoke about the pain of growing up without a father. Erik's parents were divorced when he was very young and he was brought up mainly by his mom and grandfather. You'll get to see a whole ‘nother side of rough-tough Erik!

DONNA PESCOW, TV's Angie, was another star happy to sit down and share the trials and tribulations of growing up with you. She's originally from Brooklyn, New York, and Donna's parents, too were separated when she was very young. She spent many of her growing-up years alone with her mom and older sister. Donna tells how she handled it — lots of people can learn something from her optimistic attitude!

Lovely Livvy — OLIVIA NEWTON JOHN — was only too happy to share her thoughts with psychologist Dr. Thomas Cottle (the show's very much unofficial host), especially since she knew you'd be watching. Olivia talked about the fact that she dropped out of school that was especially difficult for her family to handle since her grandfather was no less than a Nobel Prize winning scientist! Olivia also talked about how she felt when her parents first told her they were getting divorced.

Olympic star BRUCE JENNER had had plenty of things to discuss with Dr. Cottle — he confided that he has a learning disability called “dyslexia” and he found learning to read very difficult! He also revealed his high school nickname — Jenner-ation"!

Among the performing guest stars, SISTER SLEDGE treated Hot Hero viewers to a sample of their big hit, "We Are Family-what a great show they put on!

Meet The Repertory Company!

In each n every segment of Hot Hero Sandwich, you'll get to see hear the fabulous Repertory Company — seven super teens who'll delight you with their antics! Here they are one-by-one.

MATT MCCOY is the six-foot tall, blue-eyed baritone of the group hes from New York City and is into acting, dancing and playing guitar.

VICKY DAWSON has strawberry-blond hair and lots of freckles she's 18 years old. Vicky’s been in commercials and many ABC Afterschool specials like It Must Be Love Cause I Feel So Dumb (she had the lead role!).

MICHAEL CRAIG is a cute 58” baritone — he’s 19 years old and hails from Seattle, Washington, where he got his start in stage plays. Mike plays guitar and also likes sailing, surfing and unicycling!

JARRETT [sic] SMITHWRICK is only 56” tall, but talent abounds in every inch! He's from Brooklyn, New York and was in the movie, The Warriors!

DENNY DILLON is actually a “she” — a blond and adorable one, too! Denny's been in lots of stage plays and she had the small role of “Doreen” in Saturday Night Fever!

NAN-LYNN NELSON is a 56” tall, 105 lb. newcomer who also calls New York City home — she’s into acting, dancing and naturally, singing!

PAUL O'KEEFE is a blond-haired, blue-eyed charmer whose television experience includes being on the soap opera, As The World Turns. Hes also worked as a “gunfighter” and stuntman in amusement parks!

Want to know more about Repertory Company? You can write to any or all of them at Hot Hero Sandwich, NBC-TV, 30 Rockefeller Center, New York, N.Y., 10019. Be sure n tell em 16 sent ya!


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Hot Hero Sandwich Project Archives: Full Page Ad for Series Premier

by G. Jack Urso
 

This full page, full-color promotion for the premier of Hot Hero Sandwich was a big ad buy for the show. At first glance, it appears to be a well-designed, attractive, eye-catching layout — at first glance that is. A closer look, however, reveals no fewer than 38 spelling errors as indicated in the transcription below by the editorial note [sic], which indicates a word that is reprinted exactly as it originally appeared.

Some of the errors seem to be due to the font choice, a sans serif font with few sharp edges to better define the boundaries of the letters, but many seem to be just standard spelling errors. As someone who worked in public relations, I know this copy probably had a half-dozen eyes on it — at least — before it went to print, so how so many errors ended up in this final draft is a mystery, but I imagine someone’s boss had some pretty sharp words about it. 

The full text is provided below.

Note: Spelling and Capitalization are as they originally appeared. The editorial note [sic] indicates an error in the original source text.

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Weve bitten into a complicated subject. Growing up.

HOT HERO SANDWICH
Announcing a new weekly tv series. Its the only retevison [sic] program for young people which entertains, while it encourages them to think. And hos celebnties [sic] revealing extremely personal feelings, ideas, values, Where Erik Esnado [sic] admiis [sic] he never really liked school. Olivia Newton-John describes the noumo [sic] of her porents [sic] divorce. Donna Pescow confesses she hit her mother during a crisis. Bruce Jenner recoils [sic] the terror of his fits [sic] kiss.

Where Hal Linden blurts our [sic] his childhood nidknome [sic], “Lippy.” McLean Stevenson giggles over folks caling [sic] him Fickle [sic]. And Sister Sledge his [sic] home the segments theme with their hit. “We Are Fomily [sic].”

All on the fins [sic] show.

And, in the weelts [sic] to come, youll see guesis [sic] Ron Howard, Morio Thomos [sic], Michoel Leained [sic], Christopher Reeve, Barbara Walrers [sic], Gloria Steinem, Beverly Sills, Loretto [sic] Lynn, Leonard Nimoy, Henry Fondo [sic]. Cheryl Tiegs.

Plus Judy Blume, Coretto [sic] King, Pom [sic] Dawber Jimmy Mchichol [sic]. Richard Pryor and Kareem Abdul Jabbar.

And our resident cating [sic] company in a series of comedy shetches [sic], specol [sic] film pieces and animation. Intenpersed [sic] with music by Eddie Money, Linle [sic] River Bond [sic]. Joe Jackson, Stephen Stills, the Persuasions, KISS. ond [sic] our own “Hot Hero” bond [sic].

Hot Hero Sandwich. For kich [sic] to ralte [sic] stock of who they ore [sic]. What they belleve [sic]. Where theyre [sic] going. Weve planned a lor [sic] of fun. And we deliver

STARTING TOMORROW NOVEMBER 10, 11:00AM ON NBC


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Tuesday, November 11, 2025

Hot Hero Sandwich Project Archives: Henry Fonda’s Signed Contract for Hot Hero Sandwich

by G. Jack Urso
 
Henry Fonda's signed contract for Hot Hero Sandwich (credit, Heritage Auctions, ©2004).

Here is a rare item found in a 2004 auction from Heritage Auctions — actor Henry Fonda’s signed contract for his interview with Dr. Tom Cottle on Hot Hero Sandwich in episode 4. This document helps identify specific dates and dollar amounts regarding the celebrity interviews and gives further context for the production of the series.

The contract was signed Friday, July 6, 1979 with a filming date slated for Wednesday, July 11, 1979 to take place in Los Angeles, Calif. Fonda was paid $355.75 plus 10 percent thereof as agent’s commission” (an additional $35.58). In 2025 dollars, that is equivalent to $1,591.56 (plus $159.16 agent’s commission). Fonda was an A-list celebrity, so I’m guessing no one was paid more than he was, but whether this was a standard fee all celebrities were paid is unknown.

Heritage Auctions is also where I discovered cels for auction from the animated short film on Hot Hero Sandwich, “Wild Night with Martha and the Vandellas,” by Al Jarnow, which I previously wrote about. 

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